Our Mission at STYLUS is to create a dynamic space of learning and growing for the advancement of people of color in the beauty industry. We strive to inspire and cultivate strong beauty artists of color, diversifying the industry as a whole in the Twin Cities area.

STYLUS was an idea born in August 2015 that came to life in January 2016. The idea for STYLUS came about when we noticed a lack of professional advancement in the Hmong community among beauty artists. We wanted to find a way to allow Hmong beauty professionals to grow, learn, and have their businesses thrive thus, STYLUS was born.

Since our very first show on September 17th, 2016, all of us STYLUS saw fit that we shift our focus on Hmong artists to all artists of color. We noticed a lack of representation of women and men of color in the industry and felt that it must be addressed. STYLUS wants to unite and create a space where all artists can come, feel comfortable, welcomed, and supported. We want the stories of artists of color to be shown through their very eyes. STYLUS is about beauty of all shapes, sizes, and color.

STYLUS is a non-profit beauty expo that focuses on education and showcasing beauty artists of color in the Minnesota, Twin cities area. Education is a huge passion of ours and we believe that continuous education is key to keeping up in an ever changing industry.  By hosting live  demonstrations and on-trend classes, we cater to a variety of beauty professionals of all skill levels. 

All of us at STYLUS are so grateful for all the support and love we have received. Together, with the community, we only hope to grow and flourish.